What is the best Instagram feed widget for a website?

It depends on what you need. If you only need Instagram and want a flat price, Simpleembed ($7/month for unlimited feeds and views) is a strong fit. If you want a richer design editor, Behold is worth a look. If you need many widget types from one vendor, Elfsight fits better, and SnapWidget covers several social networks. Prices and limits here were checked in November 2026.

Is there a free Instagram feed widget?

Yes, several. As of November 2026: Simpleembed's free plan includes one feed with unlimited views and a small watermark; Behold's free plan allows 1,200 views a month and up to 6 posts; Elfsight's free plan allows 200 views a month; SnapWidget offers free basic Instagram and Facebook widgets.

Why are Instagram feed widgets priced by views?

Some services meter monthly widget views and price tiers by that number, which ties your bill to your traffic. Others price by widget count. Simpleembed charges one flat price and does not meter views, because feeds are served from a CDN cache.

Can I embed an Instagram feed without a widget service?

Yes, by building on Instagram's API yourself, but it is a backend project: a Meta app, token storage and refresh, and image caching. Instagram's own Embed button only covers single posts, and Instafeed.js stopped working with the Basic Display API shutdown in December 2024.

Do Instagram feed widgets work with personal accounts?

Hosted feed tools now generally need an Instagram Business or Creator account, because Meta retired the Basic Display API that personal-account feeds used. Switching account type is free in the Instagram app.

Why is Simpleembed on its own list?

We make Simpleembed, so treat this page as a vendor's comparison. We have tried to be fair: competitor facts come from their public pricing pages as of November 2026, and each entry says who it suits better than Simpleembed. Check each vendor's site for current pricing before deciding.

Comparison

Best Instagram feed widgets for websites (2026)

Updated November 2026

Instagram has no official way to embed a live feed, so most websites use a feed widget. The tools below all put your latest posts on a site; they differ mainly in how they charge (by views, by widget count, or flat), which social networks they cover, and whether you can get the raw data as JSON.

Disclosure: this page is published by Simpleembed, which is one of the tools listed. Competitor pricing and limits are taken from each vendor's public pricing page as of November 2026 and can change; please confirm on their sites.

At a glance

Tool	Pricing model	View limits	JSON API	Covers
Simpleembed	Free (1 feed); $7/mo flat	Not metered	Yes, every plan	Instagram
Behold	Free; $10–$180/mo by views	Metered below top tier	Yes, every plan	Instagram
Elfsight	Free; $6–$112/mo by views and widgets	Metered below top tier	Not advertised	Instagram plus 90+ other widget types
SnapWidget	Free basic widgets; $8/$14/$99 by widget count	Unlimited on paid plans	Not advertised	Instagram, Facebook, TikTok, YouTube, Twitter
Instafeed.js / DIY	Free software; your time	Depends on your setup	You build it	Whatever you build
Instagram embed	Free	Not metered	No	Single Instagram post

Competitor details as of November 2026, from behold.so/pricing, elfsight.com, snapwidget.com/pricing and the Instafeed.js README.

1. Simpleembed

A hosted, Instagram-only feed service. Connect an Instagram Business or Creator account, style a grid or carousel, and embed it with one script tag, an iframe, or a public JSON API.

Pricing: Free for 1 source and 1 feed (with a small watermark). Pro is $7/month flat for unlimited feeds, sources and embed views. Views are not metered on either plan.
Best for: Anyone who only needs Instagram and wants a predictable price, especially agencies and freelancers running feeds on several client sites, and developers who want JSON instead of a widget.
Limitations: Instagram only: no Facebook, TikTok or review widgets. Business or Creator accounts only. Two layouts (grid and carousel), so fewer design templates than the larger tools. Sources sync about once a day, with a manual Sync now button for faster updates.

Details on the pricing page; setup is covered in how to embed an Instagram feed.

2. Behold

A polished, Instagram-focused widget service with a capable design editor and JSON feeds on every plan. Visit site

Pricing: As of November 2026: a free plan (1,200 views/month, 1 feed of up to 6 posts) and paid tiers from $10/month to $180/month, priced mainly by monthly views; unlimited views only on the top Scale tier.
Best for: People who want a richer design editor, or curation features such as pinning and reordering posts on its Business plan, and whose traffic fits a view tier comfortably.
Limitations: View metering means cost grows with traffic. Feed and source counts are capped per tier (3 on Starter, 15 on Pro, 30 on Business).

Full side-by-side: Simpleembed vs Behold.

3. Elfsight

A large catalog of 90+ website widgets (reviews, forms, chat and more), including an Instagram Feed widget. Each widget type is priced as its own app. Visit site

Pricing: As of November 2026: a free plan (200 views/month, Elfsight branding) and paid tiers from $6/month ($5/month billed yearly) to $42–$112/month on Enterprise, priced by views and widget count; unlimited views only on the top Enterprise tier.
Best for: Sites that need several different widget types from one vendor and one dashboard, and teams who value a large template library.
Limitations: The free plan's 200 views a month runs out quickly on a live site. Views are metered on every tier below the top Enterprise plan. A JSON API is not advertised for the Instagram widget.

Full side-by-side: Simpleembed vs Elfsight.

4. SnapWidget

A long-running widget service covering Instagram, Facebook, TikTok, YouTube and Twitter. Visit site

Pricing: As of November 2026: unlimited free basic widgets (Instagram and Facebook, refreshed every 15 minutes), plus paid plans priced by number of pro widgets: Lite $8/month (1), Pro $14/month (20), Developer $99/month (250), with a 14-day trial. Paid plans advertise unlimited views.
Best for: People who need widgets for several social networks in one tool, or want hashtag widgets (on its Pro plan). Its free tier is also a reasonable option if you need several basic widgets at no cost.
Limitations: Pricing scales with widget count. A JSON API is not advertised on its pricing page, and whether free widgets carry branding is not stated there.

Full side-by-side: Simpleembed vs SnapWidget.

5. Instafeed.js, or building it yourself

Instafeed.js is an open-source (MIT) JavaScript library that renders Instagram posts in the browser. Building it yourself means calling Instagram's API from your own backend. Visit site

Pricing: Free software. The real cost is engineering time: a Meta app with App Review, a server that stores and refreshes access tokens, and caching for images, because Instagram's CDN image URLs expire.
Best for: Development teams that already run a backend, want full control over data and markup, and are prepared to maintain the Instagram integration.
Limitations: Instafeed.js v2 relies on the Instagram Basic Display API, which Meta shut down on December 4, 2024, so feeds built on it no longer load. Its README notes that token management needs a server-side component the library cannot provide.

Full side-by-side: Instafeed.js alternative.

6. Instagram's own embed

The Embed option in any post's ⋯ menu on Instagram, which gives you code for that single post.

Pricing: Free.
Best for: A blog post or article that references one specific Instagram post.
Limitations: It embeds a single post, not a feed: it does not pick up new posts and cannot be restyled into a grid. Instagram offers no official code for embedding a whole feed.

How to choose

You only need Instagram and want a predictable bill: pick a tool that does not meter views. Simpleembed is $7/month flat for unlimited feeds and views; SnapWidget's paid plans are also unmetered but priced per widget.
You manage several client sites: per-widget or per-view pricing multiplies across clients. Look for unlimited feeds and a way for clients to connect their own accounts, such as Simpleembed's client connections.
You need more than Instagram: Elfsight (90+ widget types) or SnapWidget (several social networks) are better fits than an Instagram-only tool.
You care most about design options: Behold's editor and Elfsight's templates offer more built-in styles than Simpleembed's grid and carousel.
You want your own markup: choose a tool with a JSON API (Simpleembed and Behold include one on every plan) rather than maintaining Instagram tokens yourself.
You only need one post: Instagram's own Embed button is free and enough.

Frequently asked questions

What is the best Instagram feed widget for a website?: It depends on what you need. If you only need Instagram and want a flat price, Simpleembed ($7/month for unlimited feeds and views) is a strong fit. If you want a richer design editor, Behold is worth a look. If you need many widget types from one vendor, Elfsight fits better, and SnapWidget covers several social networks. Prices and limits here were checked in November 2026.
Is there a free Instagram feed widget?: Yes, several. As of November 2026: Simpleembed's free plan includes one feed with unlimited views and a small watermark; Behold's free plan allows 1,200 views a month and up to 6 posts; Elfsight's free plan allows 200 views a month; SnapWidget offers free basic Instagram and Facebook widgets.
Why are Instagram feed widgets priced by views?: Some services meter monthly widget views and price tiers by that number, which ties your bill to your traffic. Others price by widget count. Simpleembed charges one flat price and does not meter views, because feeds are served from a CDN cache.
Can I embed an Instagram feed without a widget service?: Yes, by building on Instagram's API yourself, but it is a backend project: a Meta app, token storage and refresh, and image caching. Instagram's own Embed button only covers single posts, and Instafeed.js stopped working with the Basic Display API shutdown in December 2024.
Do Instagram feed widgets work with personal accounts?: Hosted feed tools now generally need an Instagram Business or Creator account, because Meta retired the Basic Display API that personal-account feeds used. Switching account type is free in the Instagram app.
Why is Simpleembed on its own list?: We make Simpleembed, so treat this page as a vendor's comparison. We have tried to be fair: competitor facts come from their public pricing pages as of November 2026, and each entry says who it suits better than Simpleembed. Check each vendor's site for current pricing before deciding.

Try Simpleembed free

One Instagram source and one feed are free, with unlimited views and a small watermark. Pro is $7/month for unlimited feeds, sources and views. See pricing for details.

Start free